Effects of a Virtual Community of Practice in a Management Organization

Dr. Roderick C. French


Dr. Roderick C. French is a dynamic, disciplined, and inspirational leader whose breadth of experience has garnered him the respect of those he leads, serves, and educates. His determination to be effective and efficient in his academic and professional life has allowed him to innovate, improve, and excel.


Communication problems in new virtual communities with limited face-to-face contact have resulted in a high failure rate in terms of usability and adoption. The purpose of this case study was to explore the communication processes of members in small consulting organizations with regard to using accurate information in a virtual community of practice.


A Marketing Perspective in A Virtual Community

The development of new technological innovations has now become rampant and progressive nowadays. Everyone seems to practice being “paperless.” However, the growing and thriving communities today are those involved in business and marketing. In this article, we will...

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